The process of RTB begins when a Endanwender visits a website or digital platform that uses RTB. The SSP sends a request to the DSPs, which includes information about the available ad space, the Endanwender’s demographics and interests, and the publisher’s targeting criteria. Using latest efficient versions of HTTP (e.g. https://cpc-kosten-pro-klick54959.gynoblog.com/27806047/top-jeweils-fünf-programmatic-advertising-urban-news