The Korean content industry is rapidly transitioning from long-standing production and distribution models to a new ecosystem led by OTT and digital platforms. In this shift, drama production costs have increased https://bookmark-vip.com/story19017590/production-of-korean-dramas-in-the-digital-transformation-era-analysis-of-cost-structures-and-marketing-strategies-through-ott-platform-expansion-and-international-market-penetration-with-changes