Imagine trusting data that never really existed. That’s exactly what happened in a recent international fraud case that shook the market research world. Eight individuals—including executives from well-known U.S.-based research firms—have been indicted for running a global scheme that involved faking survey responses and pocketing over $10 million from unsuspecting clients. https://business.xcelglobalpanel.com/us/blogs/when-fake-data-goes-global-a-10-million-research-industry-wake-up-call